This course focuses on effective marketing for promoting firm success. Topics include understanding consumer and competitor behavior, gathering, analyzing, and interpreting data about markets and customers, and techniques for utilizing this information for adding high customer value. 09/02/2024-10/09/2024 Lecture Monday, Wednesday 12:00PM - 01:30PM, Day Hall, Room 301
This course focuses on the primary elements of successful project management. Topics include project, scope, time, cost assessment, quality control, human resources considerations, communications, and risk management. 08/27/2024-10/11/2024 Lecture Monday, Wednesday 09:00AM - 10:30AM, Day Hall, Room 301